Will Obama’s Ag Chief Wimpify the 2015 Dietary Guidelines to Please Big Meat?

Ryan J Lane/Thinkstock

Fight disinformation: Sign up for the free Mother Jones Daily newsletter and follow the news that matters.


Should the new Dietary Guidelines—the advice the federal government issues every five years on what constitutes a healthy diet—include recommendations about what makes for a healthy planet? The meat industry sure doesn’t think so.

The industry started flipping out when it saw some of the language in the Dietary Guidelines Advisory Committee’s February report: “Consistent evidence indicates that, in general, a dietary pattern that is higher in plant-based foods…and lower in animal-based foods is more health promoting and is associated with a lesser environmental impact (GHG emissions and energy, land, and water use) than is the current average US diet.”

Big Meat takes issue with two main things:

1) That the committee’s scientists dared to comment on environmental sustainability issues in a nutrition report.

2) That the report said (elsewhere) that a healthy diet should be lower in red and processed meats.

The North American Meat Institute, a massive trade association, retaliated this week with a “Hands Off My Hot Dog” petition on Change.org, a flurry of tweets about saving the Ruben sandwich, and this short film, starring plastic-wrapped packages of raw beef:

The film focuses on the health merits of meat, arguing that it trumps other foods because, unlike plants, “animal proteins are considered complete proteins, or ideal proteins.” Never mind that plenty of other accessible and cheap vegetarian foods, including rice and beans, or buckwheat, also provide complete proteins.

One calorie of beef requires 18 times the amount of fuel to produce as one calorie of grain.

But the video does not try to refute the notion that meat’s environmental footprint is cause for concern—the UN argues, for instance, that livestock produce 14.5 percent of global greenhouse gas emissions. The Dietary Guidelines’ committee points out that producing one calorie of beef requires 18 times as much fuel as producing one calorie of grain.

It’s no coincidence that the committee chose to flag the carbon footprint of our food: The guidelines are ultimately about people’s relationship with food, and the deterioration of the environment’s health is a blow to our food security. “Meeting current and future food needs,” the committee notes, will depend on changing the way people eat and developing agricultural and production practices “that reduce environmental impacts and conserve resources.”

So will the Dietary Guidelines retain this responsible language when they are officially published this fall by the departments of Health and Human Services and Agriculture? On Wednesday, Secretary of Agriculture Tom Vilsack said that he could not rule out the chance that the final version will mention sustainability, but he implied that he would steer clear of doling out environmental advice. He told the Wall Street Journal:

“Our job ultimately is to formulate dietary and nutrition guidelines. And I emphasize dietary and nutrition because that’s what the law says. I think it’s my responsibility to follow the law.”

The law or the money? The AP has reported that meat processing and livestock industries spent $7 million on lobbying and donated $5 million to members of Congress during the last election cycle.

AN IMPORTANT UPDATE

We’re falling behind our online fundraising goals and we can’t sustain coming up short on donations month after month. Perhaps you’ve heard? It is impossibly hard in the news business right now, with layoffs intensifying and fancy new startups and funding going kaput.

The crisis facing journalism and democracy isn’t going away anytime soon. And neither is Mother Jones, our readers, or our unique way of doing in-depth reporting that exists to bring about change.

Which is exactly why, despite the challenges we face, we just took a big gulp and joined forces with the Center for Investigative Reporting, a team of ace journalists who create the amazing podcast and public radio show Reveal.

If you can part with even just a few bucks, please help us pick up the pace of donations. We simply can’t afford to keep falling behind on our fundraising targets month after month.

Editor-in-Chief Clara Jeffery said it well to our team recently, and that team 100 percent includes readers like you who make it all possible: “This is a year to prove that we can pull off this merger, grow our audiences and impact, attract more funding and keep growing. More broadly, it’s a year when the very future of both journalism and democracy is on the line. We have to go for every important story, every reader/listener/viewer, and leave it all on the field. I’m very proud of all the hard work that’s gotten us to this moment, and confident that we can meet it.”

Let’s do this. If you can right now, please support Mother Jones and investigative journalism with an urgently needed donation today.

payment methods

AN IMPORTANT UPDATE

We’re falling behind our online fundraising goals and we can’t sustain coming up short on donations month after month. Perhaps you’ve heard? It is impossibly hard in the news business right now, with layoffs intensifying and fancy new startups and funding going kaput.

The crisis facing journalism and democracy isn’t going away anytime soon. And neither is Mother Jones, our readers, or our unique way of doing in-depth reporting that exists to bring about change.

Which is exactly why, despite the challenges we face, we just took a big gulp and joined forces with the Center for Investigative Reporting, a team of ace journalists who create the amazing podcast and public radio show Reveal.

If you can part with even just a few bucks, please help us pick up the pace of donations. We simply can’t afford to keep falling behind on our fundraising targets month after month.

Editor-in-Chief Clara Jeffery said it well to our team recently, and that team 100 percent includes readers like you who make it all possible: “This is a year to prove that we can pull off this merger, grow our audiences and impact, attract more funding and keep growing. More broadly, it’s a year when the very future of both journalism and democracy is on the line. We have to go for every important story, every reader/listener/viewer, and leave it all on the field. I’m very proud of all the hard work that’s gotten us to this moment, and confident that we can meet it.”

Let’s do this. If you can right now, please support Mother Jones and investigative journalism with an urgently needed donation today.

payment methods

We Recommend

Latest

Sign up for our free newsletter

Subscribe to the Mother Jones Daily to have our top stories delivered directly to your inbox.

Get our award-winning magazine

Save big on a full year of investigations, ideas, and insights.

Subscribe

Support our journalism

Help Mother Jones' reporters dig deep with a tax-deductible donation.

Donate