January 9, 2008

Taking a Look at Some Early NH Returns…

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Your early numbers, as polls close here in New Hampshire:

REPUBLICANS
John McCain 37.3%
Mitt Romney 27.9%
Mike Huckabee 11.9%
Rudolph W. Giuliani 8.9%
Ron Paul 8.4%
Fred D. Thompson 1.5%

DEMOCRATS
Hillary Rodham Clinton 37.6%
Barack Obama 36.4%
John Edwards 16.6%
Bill Richardson 4.3%
Dennis J. Kucinich 2.0%

We’ve had thoughts on the race here, here, here, and here. Everyone and their mother is saying this going to be an Obama victory on the Democratic side—the only question is how large that victory will be. If it’s 5-6 percent, Clinton and her camp will probably spin that as a moral victory. We may actually hear the “comeback kid” line again. If it’s over 10%, no amount of spin will be able to slow the media’s “blowout” narrative.

We’ll keep you posted here at MoJoBlog. Also, an analysis of some exit polling to come.

Update: MSNBC has called the Republican race, with just 12 percent of the votes in, for John McCain. “Mac is back!” cheers explode through the McCain rally venue.

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WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

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