Peace Brings Cash, For a Change

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Today’s the day in California when community activists get a heap of cash ($25,000) for their efforts at social justice, winners of what’s known as the Peace Prize. Past winners have included Father Greg Boyle who works with gang youth in Los Angeles, to Connie Rice, Condeleeza’s (second) cousin whose apple fell far from Condi’s tree, as she runs a civil-rights nonprofit. Yet most awardees are unknowns, people who toil at the grassiest of grassroots for decades in relative obscurity, except to those whom they impact.

The awards this year, the 15th that The California Wellness Foundation has honored such efforts, went to three lifetime advocates, Casey Gwinn, Patricia Lee, and Cora Tomalinas, three folks I can almost guarantee you have never heard of, but who have likely made a world of difference to the hundreds, if not thousands, they have worked with.

WE CAME UP SHORT.

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WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

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