Clean Up That Mosh Pit When You’re Done

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Ever seen an arena after a big show? It’s an apocalyptic nightmare of trash, grime, beer bottles, cigarette butts, random articles of clothing, and sweat; not to mention the huge chunk of energy that was used to power stage lights, amps, sound boards and speakers.

Well, the green-friendly folks at Reverb, a nonprofit founded by an environmentalist and a musician, want to reduce the “environmental footprint” of big touring shows this summer—not just by recycling and reducing plastic waste at shows, but by using biodiesel tour buses and generators, eco-friendly merchandise, and biodegradable catering products. They’re also setting up Eco-Villages at shows to educate folks about carbon offsets and green technologies.

Who is Reverb tagging along with this summer? Pretty boy John Mayer, The Fray, the Beastie Boys, and Brandi Carlile, who by the way is donating $.50 from every ticket back to Reverb.

So, I guess it’s not cool to show up to the rock show with your pals in a gas-guzzling Ford pickup and throw beer cans all over the parking lot anymore…

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A BETTER WAY TO DO THIS?

We have an ambitious $350,000 online fundraising goal this month and we can't afford to come up short. But when a reader recently asked how being a nonprofit makes Mother Jones different from other news organizations, we realized we needed to lay this out better: Because "in absolutely every way" is essentially the answer.

So we tried to explain why your year-end donations are so essential, and we'd like your help refining our pitch about what make Mother Jones valuable and worth reading to you.

We'd also like your support of our journalism with a year-end donation if you can right now—all online gifts will be doubled until we hit our $350,000 goal thanks to an incredibly generous donor's matching gift pledge.

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