More ways to wreck whale ears

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Let’s see. Most of the world has agreed to protect whales from extinction; whales rely on sound waves to navigate, communicate, in short, survive; so what we’ll do is shoot “air guns” (sounds so innocuous, right?) into the ocean whose deafening sound can be heard from the California coast clear to the other end of the Pacific? This makes sense in whose world? The answer in a second; meanwhile, check out whale expert Dick Russell’s piece in Mother Jones special oceans coverage on another sound source that has been causing whales to beach themselves en masse, some with their brains literally scrambled. Now–ready? The air guns (which are bad for squid, too) are “critical in the search for tomorrow’s oil and gas resources,” according to Exxon Mobil.

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WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

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