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“Most countries are exempt.” This is simply not true. Under the U.S. proposals that are to be put forward in Kyoto, no countries will be exempted. Developing nations as well as the big industrial countries will have to begin cutting back on their CO2 emissions in order to deal with this global crisis. (On a practical level, advanced nations may have to provide technological know-how to developing countries so they can choose alternative energy paths rather then rely on carbon-rich coal and petroleum.)

The original idea of exempting the poorer countries, set forth at the 1992 Earth Summit in Rio, was based on the belief that the developed nations, being by far the gassiest, should act first to set an example. Unfortunately, the U.S. and other industrialized nations failed to meet their own “voluntary goals”: On Earth Day 1993 President Clinton pledged the U.S. would cut its greenhouse emissions to 1990 levels by the year 2000, but in fact they’ve jumped 8 percent already.

Now the Clinton administration will go to Kyoto with a proposal to reduce global output to its 1990 level sometime between 2008 and 2012. This is seen as woefully inadequate by the European Union, Japan (whose proposals are also seen as weak, but not as weak as ours) and the Alliance of Small Island States, who face the loss of their very existence should sea levels rise as projected (Florida and New Orleans, take note). The fossil fuels industry, on the other hand, sees any kind of binding goal for CO2 reduction as unacceptable — although some of them have expressed thanks to Clinton for choosing the weakest proposal his White House advisors presented.

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WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

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