It’s Christmas Eve in Southern California! Isn’t it beautiful? Don’t you wish you were going to have an azure Christmas?

But wait. This picture was taken last month, and the weather report says it’s going to rain tomorrow. What about that, Mr. Puffy Clouds and Long Exposure Ocean?

Meh. Salesmanship has been part of California’s heritage ever since the Southern Pacific laid down tracks to Los Angeles. We’ve been boasting about our weather ever since and promoting pictures all over the country that exaggerate our already impressive natural beauty. Why stop now?

November 29, 2019 — Laguna Beach, California

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A BETTER WAY TO DO THIS?

We have an ambitious $350,000 online fundraising goal this month and we can't afford to come up short. But when a reader recently asked how being a nonprofit makes Mother Jones different from other news organizations, we realized we needed to lay this out better: Because "in absolutely every way" is essentially the answer.

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