The Friday Cat Blogging Origin Story—Part 2

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The origin story of Friday Cat Blogging is a three-part epic. Four days ago was the 10th anniversary of Part 1: the day I first posted a picture of one of my cats. Today is the 10th anniversary of Part 2: the day I first posted pictures of both of my cats and promised to do more of this in the future. “Thanks to the miracle of digital photography,” I explained, “I can take literally endless pictures of my cats and it costs me absolutely nothing. You, of course, are the beneficiaries of this technological wizardry.”

And it’s true: you have been the beneficiaries of endless cat blogging ever since. Still, this isn’t yet Friday Cat Blogging, merely a promise to post more pictures of cats. The 10th anniversary of that fateful decision comes on Thursday. You are all atingle over this, aren’t you?

NOTE: Yes, the 10th anniversary of Friday Cat Blogging comes on a Thursday. It’s annoying. But what can you do?

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WE'LL BE BLUNT

We need to start raising significantly more in donations from our online community of readers, especially from those who read Mother Jones regularly but have never decided to pitch in because you figured others always will. We also need long-time and new donors, everyone, to keep showing up for us.

In "It's Not a Crisis. This Is the New Normal," we explain, as matter-of-factly as we can, what exactly our finances look like, how brutal it is to sustain quality journalism right now, what makes Mother Jones different than most of the news out there, and why support from readers is the only thing that keeps us going. Despite the challenges, we're optimistic we can increase the share of online readers who decide to donate—starting with hitting an ambitious $300,000 goal in just three weeks to make sure we can finish our fiscal year break-even in the coming months.

Please learn more about how Mother Jones works and our 47-year history of doing nonprofit journalism that you don't elsewhere—and help us do it with a donation if you can. We've already cut expenses and hitting our online goal is critical right now.

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