The Komen Foundation’s Even Bigger PR Problem

Fight disinformation: Sign up for the free Mother Jones Daily newsletter and follow the news that matters.


Clara Jeffery has a piece today about the Komen Foundation and what they can do to recover from their Planned Parenthood fiasco, and it’s worth a read. But it reminded me of something I’ve been meaning to point out: one of the remarkable things about this controversy is that a lot of it hasn’t really been about the controversy itself. Rather, for a lot of people it seems like it was just a long-awaited excuse to finally blow up over their long-simmering dislike of the Komen Foundation and its seemingly endless commercialization of all things breast cancer related. I don’t really have much to say about this since I’m pretty removed from the whole thing, but one PR lesson Komen should learn is that apparently there’s long been a helluva lot of unvoiced annoyance/discontent/exasperation/anger/etc. toward the Komen Foundation among a lot of women. And now that it’s finally out, it’s going to be hard to stuff it back into its bottle. I wonder if they had any idea before this that they were so heartily disliked by so many people who — until now — just didn’t feel like it was OK to say so out loud?

We've never been very good at being conservative.

And usually, that serves us well in doing the ambitious, hard-hitting journalism that you turn to Mother Jones for. But it also means we can't afford to come up short when it comes to scratching together the funds it takes to keep our team firing on all cylinders, and the truth is, we finished our budgeting cycle on June 30 about $100,000 short of our online goal.

This is no time to come up short. It's time to fight like hell, as our namesake would tell us to do, for a democracy where minority rule cannot impose an extreme agenda, where facts matter, and where accountability has a chance at the polls and in the press. If you value our reporting and you can right now, please help us dig out of the $100,000 hole we're starting our new budgeting cycle in with an always-needed and always-appreciated donation today.

payment methods

We've never been very good at being conservative.

And usually, that serves us well in doing the ambitious, hard-hitting journalism that you turn to Mother Jones for. But it also means we can't afford to come up short when it comes to scratching together the funds it takes to keep our team firing on all cylinders, and the truth is, we finished our budgeting cycle on June 30 about $100,000 short of our online goal.

This is no time to come up short. It's time to fight like hell, as our namesake would tell us to do, for a democracy where minority rule cannot impose an extreme agenda, where facts matter, and where accountability has a chance at the polls and in the press. If you value our reporting and you can right now, please help us dig out of the $100,000 hole we're starting our new budgeting cycle in with an always-needed and always-appreciated donation today.

payment methods

We Recommend

Latest

Sign up for our free newsletter

Subscribe to the Mother Jones Daily to have our top stories delivered directly to your inbox.

Get our award-winning magazine

Save big on a full year of investigations, ideas, and insights.

Subscribe

Support our journalism

Help Mother Jones' reporters dig deep with a tax-deductible donation.

Donate