Friday Cat Blogging – 30 December 2011

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I have pretty much managed to blog this entire week without mentioning Iowa. True, there was that one joking reference to orcs yesterday. And that RomneyBot post on Wednesday. Still, not bad! Especially considering the dearth of news on any other subject, which forced me instead to write about pickles and the ellipsis. I even gave up (mostly) on baiting the PaulBots, who just don’t seem to have the same ALL CAPS magic that they used to, possibly because their hero is now so obviously lying about his past that even they’re embarrassed for him. Plus he’s still a lunatic crank.

So how about we call it a year before I’m tempted to ruin my record and actually say something substantive about Iowa, which, if we’re being honest, we all know we don’t really care about? Consider it done. But first, some year-end thanks. First, to my copy editor, SS, who keeps my subjects and predicates matched and my hyphens on the straight and narrow. Second, to my editor, MB, who I fear because she badgers me into writing pieces for the magazine but who I love because she badgers me into writing pieces for the magazine. Third, to my regular correspondents, who actually make it worth my while to read my email in the morning. You know who you are. Finally, and preeminently, to Marian, who keeps me ticking away, and to Inkblot and Domino, who we all know are the real stars of this blog. You can see them all on the right in this year-ending commemorative photo, with Marian, as usual, buried under a pile o’ cats.

Happy New Year, everyone.

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WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

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