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Howard Kurtz says that Sarah Palin is losing her mojo:

16 months after   [Fox] network chief Roger Ailes closed [a $3 million TV] deal in a meeting with Palin and her husband, Todd, the excitement has cooled. Palin’s regular appearances as a commentator no longer move the ratings needle without a promotional push. Palin was supposed to host prime-time specials dubbed Real American Stories, but Fox insiders tell me the idea was shelved early on. The first one bombed, losing a chunk of its audience as the show progressed.

….Between February and April, according to an analysis for Newsweek by General Sentiment, a company that tracks and measures online content, posts involving Palin fell 38.3 percent, to 235,032, over the past 30 days. Social-media mentions dropped in lockstep, down 32 percent over the same period, to 135,421.

Maybe this is due to her Tucson misstep, or her “blood libel” inanity, or maybe her semi-defense of birthers. But I think Kurtz has missed the real reason: Dana Milbank’s one-month boycott of all things Palin in February. I joined in on that, and you know what? After 30 days of cold turkey I was pretty much cured. Ignoring Sarah Palin turned out to be a lot easier than I thought, and by the time March rolled around I didn’t much care about her anymore. I think I’ve only mentioned her once or twice since then.

Fame is a fickle thing, I’m afraid, especially when you have nothing of actual substance to be famous about. In that department, it turned out that Sarah Palin’s half-life was even shorter than the Kardashian family’s.

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WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

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