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As longtime readers know, I’ve always taken a hands-off approach to comments. I’m well aware of the price I pay for this in out-of-control comment threads, but for a variety of reasons I’ve always been willing to pay that price.

Lately, though, the quality of comment threads here has plummeted very close to zero. Farhad Manjoo says that anonymity is the problem, and he thinks its days should be over:

Advocates for anonymity argue that fuckwaddery is the price we have to pay to ensure people’s privacy. Posting your name on the Web can lead to all kinds of unwanted attention—search engines will index you, advertisers can track you, prospective employers will be able to profile you. That’s too high a price to pay, you might argue, for the privilege of telling an author that he completely blows.

Well, shouldn’t you have to pay that high a price?…. Posting a comment is a public act. You’re responding to an author who made his identity known, and your purpose, in posting the comment, is to inform the world of your point of view. If you want to do something so public, you are naturally ceding some measure of your privacy. If you’re not happy with that trade, don’t take part—keep your views to yourself.

Until recently this debate was largely academic….Facebook has changed that. Not only does a Facebook account include your real name, but it’s also tied to your network of friends and family. This means that anything you post with your Facebook account is viewable by people you know. This introduces to the Web one of the most important offline rules for etiquette: Don’t say anything that you’d be ashamed to say in front of your mom.

This seems pretty drastic to me. Every comment you make would also show up on your Facebook news feed? That would pretty much stop me from commenting entirely, even on my own site.

But how about the lesser step of requiring logins from all commenters and no longer allowing guest comments? I’ve always hated that, and I generally decline to bother commenting at sites that require me to log in. Still, maybe the time has come, whether I like it or not. A registration system is the only way to effectively ban trolls, and trolls have overrun the site. (Also at fault: a commenting community that doesn’t have the self-discipline to ignore well-known trolls. What’s wrong with you guys?)

Anyway: should I require registration from all commenters? Please leave your opinion in comments.

WE CAME UP SHORT.

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WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

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